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Bridal Makeup
Bridal makeup is hot property! It’s one the reasons why good makeup artists are not only in demand, but is also the reason why they get more of the same work. Why? Because of referrals. As a working makeup artist, your primary goal is to make your client look beautiful, and what better way of doing this than on her big day?
Bridal makeup commands good money because women want to have the reassurance that they are going to look amazing on their wedding day. It’s not uncommon for a bride-to-be to book a makeup artist months in advance of the big day and also book you for the bridal party too – think bridesmaids, maids of honor and mothers and mother-in-laws!
For a makeup artist, bridal makeup has two main challenges. Firstly, the makeup artist needs to ensure that the look is perfectly suited to not only the bride and the outfit, but is bold enough to be picked up by cameras and film footage.
Secondly, with most weddings taking place in the summer, bridal makeup should be able to withstand heat, humidity, sweating, camera lights and nerves! If a bride has a tendency to perspire on her face, this can be a problem.
Using specialist products and having strategically placed fans in the vicinity certainly help! The key to achieving a great look with bridal makeup is choosing a makeup artist who has an extensive portfolio and is able to demonstrate a variety of different looks and finishes.
It can take up to an hour to complete the bride’s makeup, and you would always do a test run on the bride and bridal party beforehand. If you are new to makeup artistry, always ensure your client has had a test run, and if she agrees, you can take her picture as well.
The picture serves three purposes – as a point of reference for the big day, and for your portfolio. It also has the advantage of showing you how your work has turned out on your client in a picture. Try and experiment with lighting if you get a chance. Explain to your client that this is because you want to show your client how she looks under various lighting. It means that you can always adjust your work accordingly.
Finally, for any bridal makeup to really make an impact, ask your client if it is ok to leave your business cards with her. Perhaps one of the bridesmaids or guests may have a wedding coming up. If they like your work and more importantly your friendly persona, they will most definitely hire you for their own makeup.
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