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How Drumming Helps Corporate Team Building
Corporate drumming is one of the most rapidly growing trends in company team building today. Stories on how drum circles are helping large companies increase productivity and reduce employee stress levels have been featured on CNN and other major news outlets. The benefits of team building music activities has been scientifically studied and documented in publications such as USA Today, The Washington Post, The Los Angeles Times, and even leading medical journals.
Corporate drumming is particularly popular on the West Coast, and San Francisco team building firms that incorporate drumming and music into their strategies have become particularly popular. Here is a brief rundown of the benefits of corporate drumming; from small firms to Fortune 500 companies, team drumming is helping to increase employee retention and efficiency and to improve corporate cohesion.
Cost Benefits
As far as corporate team building activities go, drumming is one of the least expensive options. Economic analysts from all over the country have estimated that using corporate drumming to improve company morale can save a business thousands of dollars.
Reducing Stress
According to research published in the medical journal, Alternative Therapies, participation in corporate drumming reduced employee stress levels by 20.7%. Drumming has been scientifically proven to alleviate the body’s negative responses to stress and to increase the circulation of disease-fighting white blood cells.
Team Building
The teamwork required to create a successful drum circle is a perfect metaphor for the type of group cohesion and professional synergy that is needed to propel a successful company. Some of the biggest companies currently using corporate drumming to foster teamwork include Starbucks, Toyota, Dell, AT&T, and Exxon Mobil.
Less Fatigue, More Productivity
Drumming has an invigorating effect on people. It is an energizing activity that relaxes the body, decreases fatigue and increases productivity. One study conducted by Toyota found that after six one-hour drumming sessions, its employees reported a 17.1% decrease in overall fatigue.
Morale and Employee Retention
Corporate drum circles have shown to improve long-term company morale by helping decrease feelings of dejection, hostility and alienation. Improved company mood in turn has led to a high increase in company retention rates.
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